Ebooks on Crack Get your ebook fix.


Should we be reading the iTunes licensing agreement more carefully?

CNN has an interesting look at something we all do without thinking about it. Whether we use an iPod, iPhone, or iPad for e-reading or just for music, when we want to upgrade iTunes, we don’t bother to read through 52 pages of legalese. We just click the accept button and assume that “Nothing bad is going to happen.”

But CNN has talked to a couple of lawyers who remind us that we are entering into a binding contract when we click that “agree” button.

According to New York technology attorney Mark Grossman, selecting "Agree" serves as an electronic signature, due to a law passed in 2000. It has the same validity as typing your name in an e-mail or signing a document using a pen.

Jonathan Handel, a Los Angeles-based entertainment attorney who specializes in digital media, technology and intellectual property, said that because the iTunes terms are essentially a contract, people should treat them as such and give them more than a cursory glance.

The lawyers bring up three points from the contract that users may not be aware of but might want to pay closer attention. First, the Genius feature allows Apple to make use of data from their computer, such as your iTunes playlists, in order to generate recommendations for you. Second, you’re responsible for backing up your own purchases—if you lose them, Apple won’t replace them for you. And third, you’re licensing the content you buy—not purchasing it outright.

The lawyers note that there really isn’t any way Apple can cut the length down, because everything that is mentioned is legally important, and Apple could get in trouble for leaving it out.

"Whatever is in those 50 pages needed to be said," [Grossman] said. "Could you try [reducing] 50 to five and not lose anything? Someone is going to say that it wasn’t in the summary and therefore does not count."

And also, some of that legalese is included at the insistence of the media companies that provide Apple with content.

Handel notes that it would be helpful if Apple would at least clarify some of the content, if not shorten it. But he also suggests it’s incumbent on users to read the terms as well.

I don’t know if there’s really any kind of answer here. If we read the terms and conditions thoroughly on every piece of software we used or website we visited, we wouldn’t have time to do anything else. It’s an ingrained habit to click through those licenses, and I doubt very many people actually bother to read any of them. And the people who write those licenses darned well know it—if they don’t, they should by now.

So we’ve got a whole industry that spends its time writing licenses nobody ever reads. I wonder if the courts will ever accept “Nobody ever reads those and you know it,” as a valid defense?


Complete Sony Booth Walkthrough CES2010 – 3D, PS3, BRAVIA, LED LCD HDTV & more…

sony ebook:Complete Sony Booth Walkthrough CES2010 - 3D, PS3, BRAVIA, LED LCD HDTV & more...
Follow me on a one shot video through the entire Sony booth at this year's CES. We will give you an idea of everything Sony was up to in one place. From LED edge and backlit monolithic design LCD TV's to 3D PS3 gaming, we will check it all out at once. It took me 6 hours to exhaust every product there, but I'll take you through in under 9 minutes.


Will e-books sell more print books?

I found another “death of print” article, like the ones I mentioned here, though this one at least has a fairly novel take on why publishers should be happy that e-books are coming in. In PC Magazine, John Dvorak suggests that e-books will be a key to selling more books overall.

First of all, we know from anecdotal evidence that people with an ebook reader often buy hard copies of the books they really want. The ebook reader is a filtering mechanism. It reminds me of the Napster era in the music business. During its heyday, people were buying more CDs than ever. Yes, they were bootlegging like crazy, but also buying like crazy. I’ve discussed this phenomenon ad nauseum, but suffice it to say that Napster was like a great sampling system that resulted in sales.

The same will happen with ebooks. The book publishers should relish the prospects of the easy money ahead.

I’m not so sure I buy this. If this is true, print book sales should be surging, but it appears that they’re starting to decline as e-book sales rise. Might there be an error in Mr. Dvorak’s calculations?


More Amazon tablet rumors


Digitimes, which has a checkered record in reporting rumors, is saying that Quanta Computer, the OEM that makes tablets for Sony and RIM, has received orders from Amazon for tablets that will incorporate both e-ink and Fringe Field Switching technology.

They expect the monthly orders to peak at about 700,000-800,000 units and shipping will start in the second half of 2011.

Let’s see what happens.

Thanks to Michael von Glahn for the heads up.


On why my work is worth more than two pints of Guinness


That’s the title of an article in the Irish Publishing News today.  Here’s a snippet:

Adrian White, bookseller and author, discusses why he’s pricing his novel at .99 in digital form.

Pricing my ebook at .99? Am I crazy? Maybe so, but here’s why:
I have three novels published as ebooks. Two have been published previously by Penguin Books but the third is published exclusively as an ebook. When I came to set the prices, I took the opportunity to try out the three different price points of €2.99, .99 and .99. I’m well aware of the power of .99 as an attention-grabbing price, particularly on Amazon, but it seems to me that a lot of that attention is on established writers such as Stephen Leather – writers making the most of an extensive backlist and an established readership to storm the Amazon sales chart. Or writers of serial genre novels, paranormal romance etc. And good luck to Stephen Leather and the others who manage to pull this off but, although my paperbacks have sold reasonably well in Ireland, I don’t believe I possess the reach to do the same. Also, there’s something in me that says this is my work and if I don’t value it correctly then who will?

Harry Potter and the Half-Price Book
I’ve worked extensively as a bookseller over the years and no other industry manages to devalue the potential of their bestselling product quite like the book industry. Dan Brown, Harry Potter, Stieg Larsson- booksellers can’t wait to give away margin and to price premium-selling product as low as they possibly can. Sure, they point to the price in Tesco or on Amazon and there’s wailing and gnashing of teeth but boo-hoo, I think. Any sales matching that low price represent a complete waste of time, effort and expense when it comes to making money for the retailer. And don’t talk to me about loss-leaders – if you need to half-price Harry Potter to get customers into your shop, perhaps it’s time you took a long hard look at who you are as a bookseller and what you’re trying to do. Those customers won’t stay with you once something cheaper comes along whereas your real customers, the customers that you should value and that will value you in return, well, maybe they’d pay a little extra for Harry Potter because shopping in a proper book store makes them feel good about themselves. Half-price Harry Potter books are not your business; your customers are. The fact that millions of ebooks are being bought for .99 doesn’t necessarily mean those ebooks are being read; some customers are buying them simply because they can, now, at that price. And, if these ebooks are not being read, there’s ultimately no future in this market model.

More in the article.


Publishers need to interact more meaningfully with readers

crowd_at_Frankfurt_fair-300x217I’ve brought up a number of times the idea that publishers need to do more to connect with the general audience. On Publishing Perspectives, Amanda DeMarco writes that the same holds true in Germany—even at industry events that are open to the public.

DeMarco writes about the Leipzig Book Fair, an open-to-the-public event that had 163,000 visitors this year. She feels publishers missed a great opportunity to inform interested members of the general public about some of the issues that are facing publishers today concerning the migration of books to e-books, online vs. brick-and-mortar sales, and other matters. Surveys show that readers have different points of view from publishers on a number of matters, but publishers don’t seem to be willing to reach out and engage with them.

Even when the representatives of publishing are hanging around in the same room as the general public, some of them can’t seem to be bothered to make the effort to communicate.

A young acquaintance of mine stopped by the Suhrkamp stand to express his interest in an internship. The response: he could find everything on the internet. Now, I know Suhrkamp gets lots of internship-queries, and statistically it may be unlikely that this young man will end up there, but it is highly likely that he is and may continue to be a dedicated Suhrkamp reader.

If you had a flesh-and-blood person with a sixty-year purchasing life-span ahead of him standing in front of you expressing enthusiastic interest in your brand would you tell him, “It’s all on the internet”? I guarantee that if the Suhrkamp guy had taken two minutes to tell my acquaintance something interesting and personal, he would remember that, and he might even tell his friends about it.

In a companion piece on Publishing Perspectives, Edward Nawotka notes:

[It] cannot be disputed that publishing is a business that increasingly needs to engage with the reading public in meaningful ways. Yes, publishers are now on Facebook and Twitter, but it’s often done with a corporate facade and is, ultimately, a marketing effort and a poor substitute for actual person-to-person interaction. In the US, especially, book publishers often have little or no presence at the many local book fairs and festivals that take place around the country, where interaction with the public is largely ceded to booksellers.

I suppose there is a lot of institutional inertia around, and industry professionals—especially the older ones—may simply have the way their industry has worked in the past too deeply ingrained to change easily. But given how much more power consumers are coming into now, for good or ill—just twenty years ago, you couldn’t imagine how easy it would become to download an author or publisher’s entire output off the Internet without paying for it, for just one example—you’d think they would try to make a little more effort.


Dell to sell Streak 7 Wi-Fi for $400 plus more news

The Streak 7 tablet has been stripped off the ‘coming soon’ tag at Dell’s own website. Instead, one can now place orders at the Dell site for the Streak 7 tablet though the price being mentioned – 9.99 is still more than the 9.99 that Amazon is selling the same piece of hardware for. Dell is also behind Amazon as far as shipping date is concerned as the earliest the dual core 7 inch Wi-Fi tablet can be expected to start shipping is April 28. This when the same from Amazon has already started to reach buyers as they had begun accepting pre-orders last month itself.

Dell Tablet Road-map Leaked

Meanwhile, there has also been some interesting developments that has provided us with a glimpse into what Dell has in store for us in the coming months. We have been treated to such a leak earlier in the year though this time, we have more details of the coming tablets including their names as well.

Like we know Dell has a 10 inch tablet running Android 3.0 Honeycomb up its sleeve. The tablet named Dell Streak Pro will start shipping in June and has all the bells and whistles that one would usually associate with a Honeycomb tablet. Like there is the dual core NVIDIA Tegra 2 processor, the 1280 x 800 pixel display along with a twin webcam support. What the Dell Streak Pro will also have and what other generally lack is two individual microphone. The tablet will however be a WiFi-only model with modular modem for access to mobile broadband.

Shipping in July will be a big tablet with a 13 inch display named the Latitude XT-3 convertible tablet. To be based on Intel Huron River Core i3, i5, i7 SV CPU, the tablet will have RAM strength of 4 GB and will run Windows 7 operating system. The tablet will also come with some exclusive features such a a smart card reader, BIT Locker, finger print scanner along with Encrypted HDD.

Next up is the Dell Latitude ST, another 10 inch tablet that is slated for a release sometime in October. The tablet is built around a 1.5 GHz Intel Atom Z670 Oak Trail processor and will have a display resolution of 1366 x 768 pixels. The tablet will have 2 GB of RAM, 128 GB of on board storage, integrated cameras at the front and rear, along with GPS, accelerometer and ‘active pen support.’ The tablet will have a 1080p output port and a battery life of around 8 hours.

More on these are awaited.

via androidcentral, via streaksmart

Related posts:

  1. Amazon now shipping Dell Streak 7 Wi-Fi
  2. Dell Streak 7 goes on sale in the UK for £299
  3. Froyo update for Dell Streak coming soon plus more news
  4. T-Mobile Dell Streak 7 4G version due out Feb 2nd
  5. Dell Streak 7 to cost 0
  6. Dell Rosemount Windows 7 Tablet news

Nook Color updated with apps, email, enhanced books, interactive mags, and more

Screen shot 2011 04 25 at 9 23 20 AM

Major announcement from B&N today about a huge upgrade to the Nook.  The apps include Angry Birds, Uno, Lonley Planet Phrasebooks, Epiurious, Pandora, calendar, notes, email, Friends.  In addition the Nook now has support for Flash.  Also opening is the Nook Newstand which will include 150 interactive magazines and newspapers.

The update to version 1.2 is available now and includes Android 2.2/Froyo, Adobe Air and the Sdove Flash player.  The update will be pushed via WiFi and can also be downloaded at www.nookcolor.com/update.

At 10:30am EST B&N is having a webcast about this (invitation only) and I’ll take notes and report back to you.  In the meantime here are the 3 press releases B&N sent to me.

Barnes & Noble Expands Award-Winning NOOK Color

Reading Experience with the Most Requested Tablet Features

Reader’s Tablet Now Offering Popular Apps, Email, Enhanced Web Experience and New Rich Content for Adults and Children

Customers Can Explore One of World’s Largest Digital Bookstores Featuring

New NOOK Apps, More than 2 Million Books, 150 Interactive Magazines and Newspapers and More Than 12,000 Children’s Chapter and Picture Books

At Only 9, the Easy-to-Use, Full-Featured NOOK Color is the Best Value

in the Tablet Market, Offering a Great Alternative to Expensive Tablets

Exciting Free Software Update Now Available to

All Current and Future NOOK Color Customers

New York, New York – April 25, 2011 – Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, announced today that it added significant new features and content to the NOOK Color Reader’s Tablet, making what has already been acclaimed as the best reading device on the market, the best tablet value on the market at just 9. With a major update to its bestselling device, Barnes & Noble is delivering more of what NOOK Color customers want: shopping a broad collection of popular apps, staying connected with full-featured, built-in email and an enhanced Web experience. In addition, NOOK Color’s reading experience gets even better with enhanced books featuring in-page video, new interactivity in digital children’s picture books, and now over 150 interactive magazines and newspapers, including new popular titles like The Economist and Food & Wine. All current and future NOOK Color customers can experience all of the great new features in v1.2 now available atwww.nookcolor.com/update and provided for free over the air (OTA) via Wi-Fi to customers beginning next week.

“NOOK Color offers the best reading experience of any device, and now delivers the most popular tablet features such as engaging apps so customers can play, learn and explore, free, built-in email, an Android operating system update for enhanced Web browsing and more interactive content,” said William Lynch, Chief Executive Officer of Barnes & Noble. “With our new NOOK Apps program, we’ve partnered with the world’s best publishers and developers to offer popular brands like Angry Birds, Epicurious, Uno, Lonely Planet, Dr. Seuss, Little Critter and many more quality and entertaining applications. These and other enhancements, plus new ways for adults and children to experience exciting content, make NOOK Color a great alternative to paying double the price – or more – for an expensive tablet. Our easy-to-use, full-featured Reader’s Tablet is available for only 9, and presents the best value of any tablet on the market.”


Introducing NOOK Apps

NOOK Color customers can get even more out of their Reader’s Tablet – built specifically for reading and complementary experiences – with a collection of top quality apps specially designed to take advantage of NOOK Color’s stunning 7-inch color touchscreen and to keep the whole family entertained, engaged, connected and organized. Enjoy great games like Angry Birds, Uno and More Brain Exercise, and stay up-to-date on news and weather with Pulse and My-Cast. Learn new languages with Lonely Planet Phrasebooks apps, and try new recipes with the app from Epicurious. Keep sharp with pre-loaded crossword puzzles, chess and Sudoku. Stay organized with calendar apps, relax with streaming music from Pandora® Internet Radio and spark creativity in children with Drawing Pad and more fun apps made just for kids like Sandra Boynton’s Going to Bed Book.


NOOK Color customers can easily discover and download apps in seconds from Shop on NOOK Color, so they can browse complementary apps alongside books, magazines and other content. Customers can explore a growing collection of more than 125 favorite NOOK Apps from leading third-party developers and content providers in categories including Play, Organize, Learn, Explore, Lifestyle, News and Kids. The NOOK Apps offering will continually expand as new high-quality applications, optimized for NOOK Color, are added from the large and growing number of qualified developers and content providers submitting their applications through the company’s new app submission process.


Barnes & Noble offers a selection of free NOOK Apps – including calendar and notes apps, requested by NOOK Color customers – and paid apps, with approximately half of the collection available for .99 or less and the vast majority priced at .99 or less. Customers will easily find their newly downloaded or preloaded apps by tapping the NOOK Apps button on the Quick Nav menu or Apps section in their library, as well as through the newly refined search. All updated NOOK Color devices will now include NOOK Email and NOOK Friends apps preloaded in addition to Pandora Internet Radio, Crossword Puzzle, Sudoku, Chess, Contacts and Gallery.


Stay Connected with Email

NOOK Color now helps customers stay connected with the full-featured free NOOK Email application built in to organize Web mail accounts in one inbox. Given NOOK Color’s compact design that fits easily into a purse, jacket or bag, email was one of the most-requested features requested by customers. Connect to Wi-Fi to check and send emails with a full-screen virtual keyboard, making it easier than ever to stay in touch while on the go. NOOK Email works across the top Web mail services including Yahoo! Mail, Gmail, AOL and Hotmail.


Updated Platform and A More Complete Web Experience

NOOK Color’s update to Android OS 2.2/Froyo offers system improvements, enhanced browser performance and a more complete Web experience giving customers access to enjoy even more video, interactive and animated content. NOOK Color now includes support for Adobe® Flash® Player. Surfing the Web is even better with the ability to easily switch between larger desktop or mobile Web experiences and enhanced pinch and zoom. Additional enhancements include improved global search and quick settings such as battery indicator, shortcuts to settings and audio.


Enhanced Reading Experience and More New Rich, Interactive Content to Enjoy

Designed for people who love to read everything in rich color, NOOK Color now has even more engaging and rich content, plus a sliding page turn animation, requested by customers. Easily access personal files transferred to NOOK Color on your customized Home screen.


By exploring Barnes & Noble’s more than 2 million digital titles, one of the world’s largest collections of digital reading content, customers will find even more exciting and engaging content to enjoy on NOOK Color.


  • NOOK Kids: Barnes & Noble’s state-of-the-art NOOK Kids digital picture book experience – the first with the innovative Read to Me feature – has been expanded with 15 new Read and Play titles that bring animation, activities and stories together. In NOOK Color’s innovative Read and Play books, children can interact with their favorite characters and enjoy activities built right into the story they’re reading. Whether it’s drawing with Fancy Nancy or making the dogs go in Go, Dog, Go!, parents and children will enjoy narration, animation and interactivity that fits into the story and plot lines of new Read and Play titles including Splat the CatAre You My Mother?Caps for SaleLittle White Rabbit and more, now available to explore and enjoy.


With more than 350 NOOK Kids digital picture books and more than 12,000 children’s chapter books, Barnes & Noble offers the world’s largest collection of digital content for children. Children can choose stories featuring popular characters like Nickelodeon’s Dora The Explorer and SpongeBob SquarePants, and Disney favorites like Mickey and Minnie Mouse, Snow White and Cars.


  • NOOK Books Enhanced: Watch that appetizing recipe being made step-by-step or learn how to perfect yoga poses with embedded video and audio in cookbooks, health and fitness, biography, photography and travel books, along with other interactive content on NOOK Color. With more than 225 multimedia titles (and growing), Barnes & Noble offers instructive content including Knitting for DummiesYou: Raising a Child and ELLE: Workout Yoga starring Brooklyn Decker. Learn more about bestselling books from authors including David Baldacci, Pat Conroy, Russell Brand, Keith Richards and many more.


  • NOOK Newsstand: Dozens more favorite magazines and newspapers are now available on NOOK Color – the first reading device to offer popular newsstand titles in rich, full color. From Us Weekly and Elle to The New York Times and The Wall Street Journal, NOOK Newsstand delivers your morning paper and latest magazines right to your NOOK Color, ready to read in an amazing new way. With enhancements to magazine navigation on NOOK Color, it’s even easier to enjoy the full-color, digital edition of the print magazine, including Barnes & Noble’s innovative ArticleViewfeature.  Barnes & Noble continues to build its NOOK Newsstand offering, now with more than 150 top full-color magazines and newspapers including recent additions such as OK! Magazine, ESPN The MagazineTravel + LeisureNational Geographic Kids,Every Day with Rachael RayDwellOutsideSaveurThe OnionPC GamerFamily Handyman and many more. All can be enjoyed with a 14-day free trial, via subscription or purchased in single issue form.

Get Social with NOOK Friends

With the new NOOK Friends App (Beta), NOOK Color creates the go-to social network for people who love to read, and offers even more ways to connect. Customers can create a group of NOOK Friends to easily swap books, get a friend’s take on a new bestseller, discover great new reads or see if someone’s enjoying a book they recommended on the Friends’ Activity tab. NOOK Color customers can view their NOOK Friends’ content ratings and reviews, shared quotes, recommendations and how they’re progressing on their latest book. Check out all or individual NOOK Friends’ LendMe books available and track all current and pending sharing activity. Updates to NOOK Color also make it easy for customers browsing the great content available in Shop to share which products they “Like” on Facebook and view how many other Barnes & Noble customers “Like” it, too.


NOOK Color v1.2 Now Available

NOOK Color customers can experience all of the great new features in v1.2 immediately at no cost via manual download at www.nookcolor.com/update. A free over-the-air (OTA) update will begin rolling out to customers via Wi-Fi over the coming weeks. Experience the new NOOK Apps and other exciting new features at the NOOK Boutique or display in one of Barnes & Noble’s more than 700 bookstores across the country or by visitingwww.nookcolor.com. NOOK Color, along with NOOK devices, can also be found at Best Buy, Walmart, Staples and Books-A-Million.


# # #


Barnes & Noble Unveils New Advertising Campaign

for Bestselling NOOK Color™ Reader’s Tablet™

“Read Forever” Anthem Celebrates the Power of Reading,

Whether “By book or by NOOK,” Through Intimate Portraits of People

Who Love to Read

New York, New York – April 25, 2010 – Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, today unveiled a major new marketing campaign for its bestselling, highly acclaimed NOOK Color Reader’s Tablet, which showcases how Barnes & Noble – the bookstore you grew up with – continues to be the best brand for people who love reading in all its glorious forms. Grounded in Barnes & Noble’s longstanding connection to readers, the new “Read Forever” campaign celebrates the emotional power of reading through intimate portraits of people who love to read. Whimsically written, the campaign evokes the emotions inspired by a great read by showing real people truly immersed in their NOOKs, and their books.


The multi-faceted new campaign, developed by Barnes & Noble with Mullen, the bookseller’s new advertising partner, includes an integrated mix of broadcast and cable television, digital, social and print media designed to inspire reading in both a traditional and contemporary sense. The advertising creative features Barnes & Noble’s innovative and highly acclaimed NOOK Color Reader’s Tablet alongside physical books, as well as readers young and old in a variety of environments and situations.


The new TV spots, which begin airing this week, feature many real people, not professional actors, some spotted by the creative team in real-life reading situations, including a commuter, two high-school students, a ballerina and a music store owner. Directed by Mike Mills, the spots have a short-film quality, captured with natural light and in relatable moments that express the importance of reading to the human experience.


Purposeful and passionate, the campaign’s anthem of “Read Forever” reinforces the essential nature of reading by imagining the fantastical circumstances under which reading would no longer be essential: “Till rhymes stop rhyming, and pots stop boiling, and everyone is happy, and there is nothing more to say. Till that day. By hook or by crook, by book or by NOOK, I will read.” The announcer’s voiceover – “NOOK Color by Barnes & Noble” – is heard after the stylized NOOK “n” logo and the “Read Forever” tagline appear.


“Our ‘Read Forever’ campaign beautifully expresses what Barnes & Noble has always stood for, a genuine love of books and reading, and also illustrates what readers love about reading – the ability to lose, find, amuse and educate yourself in written pages,” said Sasha Norkin, Vice President, Digital Marketing of Barnes & Noble. “For decades, millions of book lovers have turned to Barnes & Noble, America’s favorite bookstore, to fulfill their love of reading. With NOOK Color, they can continue this tradition with the best device on the market, a sleek tablet that offers reading – and so much more – in rich, immersive color.”


The campaign promotes Barnes & Noble’s bestselling NOOK Color Reader’s Tablet, which offers reading lovers a best-in-class reading experience on its gorgeous 7-inch full color touchscreen, perfect for reading everything – books, magazines, newspapers and children’s books – in rich color, from the company’s expansive digital content catalog of more than two million titles. And NOOK Color, the best-valued tablet on the market, just got even better with today’s major free software update (www.nookcolor.com/update) that delivers more of what customers want: shopping for a broad collection of popular applications, built-in email, an enhanced Web experience and many other much-requested features and new rich content for adults and children. Barnes & Noble also welcomes customers to visit one of its more than 700 bookstores across the country, to explore its NOOK products and learn from helpful booksellers, always ready to help get new customers ready and reading.


With airings starting this week, the TV campaign will be highly visible, featuring 30- and 60-second spots during regular episodes and season finales of top cable and network shows, including American Idol and other popular programming. The print campaign, which begins in early May, will run in high-circulation publications, and include both intimate portraits of readers, as well as product-centric ads that feature NOOK Color, its innovative features and accolades with the headline, “If you love reading, this is your tablet.”


Barnes & Noble is also giving its customers and Facebook fans the opportunity to participate in a fun social media promotion that will reward them for sharing the TV spot, along with the reasons they could read forever. By entering, they’ll have a chance to win the grand prize: a NOOK Color and gift certificate for ,000 to enjoy lots of great reading from the vast collection available in the NOOK Bookstore™. The promotion will be supported with digital media on top sites including AmeicanIdol.com and others. Customers can view the TV spot and learn more at www.bn.com/readforever.


# # #


Barnes & Noble Partners with Leading Content Providers and Developers to Launch NOOK Apps for NOOK Color,

Best Reader’s Tablet

NOOK Developer Program Brings Popular, High-Quality Applications For Customers to Play, Learn, Connect and More on Award-Winning Device

Major NOOK Color Software Update Expands Best-In-Class Reading Experience with Most Requested Tablet Features Including Shopping For Apps in NOOK Bookstore™

New York, New York – April 25, 2011 – Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, recently opened its doors to developer innovation with its NOOK Developer program. Today, the company is pleased to deliver new and innovative reading experiences through NOOK Apps, a collection of high-quality applications launched for the company’s award-winning NOOK Color Reader’s Tablet. The addition of popular apps and other most requested tablet features to the newly updated NOOK Color make the best reading device on the market the best value tablet on the market at 9.


NOOK Apps offer NOOK Color customers a broad collection of popular applications from the world’s best publishers and third-party developers, including Chronicle Books, Condé Nast, Concrete Software, Gameloft, Goodreads, Loud Crow Interactive, my6sense, The National Geographic Society, NAMCO, Rovio, Wordnik and more. NOOK Apps were introduced with the major NOOK Color software update launched today (available at no cost at www.nookcolor.com/update). The update delivers what customers want: shopping for popular apps, full-featured built-in email, an enhanced Web experience, as well as new ways for adults and children to enjoy rich content. NOOK Color v1.2 includes a platform upgrade to Android OS 2.2/Froyo, along with support for Adobe®AIR® and Adobe Flash® Player.


“We are thrilled to add to our robust eReading ecosystem a differentiated and unique portfolio of high-quality applications, which enrich and extend the reading experience that our customers know and love and keep the whole family entertained and engaged, connected and organized. With an update to the operating system, NOOK Apps, email, an enhanced Web experience and more new, great features and content to enjoy, we have made NOOK Color – already acclaimed as the best reading device on the market – truly the best value tablet on the market for 9,” said Jamie Iannone, President of Digital Products at Barnes & Noble. “The response from the developer and content communities has been terrific, as many great companies are enthusiastic about bringing their strong brands, products and content to NOOK Color and the NOOK Bookstore, and taking advantage of the unique benefits of our open platform and merchandising opportunities.”


NOOK Apps represent an exciting and unique opportunity for developers to reach a targeted and passionate audience of millions of Barnes & Noble customers. The company offers unmatched marketing and merchandising opportunities for developers through NOOK Color, BN.com’s storefront, and unprecedented merchandising opportunities to drive discovery and demand in more than 1,300 Barnes & Noble retail and college bookstores.


Today, NOOK Color customers can get even more out of their Reader’s Tablet with more than 125 high-quality applications optimized for the device in categories including Children, Education & Reference, Entertainment, Games, Health & Fitness, Lifestyle & Interests, News & Weather, Productivity and Tools & Utilities, with more to come.  Popular NOOK Apps include the all-new Aces Bubble Popper, Angry Birds, Cheese Plate, Goodreads, Epicurious, Flight Control, GeoBee Challenge, my6sense, NOOK WordOfTheDay, Sandra Boynton’s The Going to Bed Book, Uno, and many more.


Since late last year, third-party developers and content providers have been using NOOK Developer tools and resources to develop a wide array of rich and unique applications optimized for NOOK Color’s open eReading platform and the device’s stunning 7-inch color touchscreen. Built on the Android OS, it is fast and easy for third-party developers to deploy existing Android-based apps to NOOK Color’s open eReading platform. With the v1.2 update, Adobe AIR is available pre-installed on the NOOK Color eReading platform, allowing developers to create and deliver rich and interactive applications for NOOK Color using tools in Adobe Creative Suite® 5.5 including Flash Builder™ 4.5, and Flash Professional CS 5.5. Developers can learn more about the tools and resources available to create AIR and native Android applications for NOOK Color on the NOOK Developer portal.


Barnes & Noble will continue to work with the development community – including the program’s more than 5,000 registered parties – to bring NOOK Color customers the highest quality apps, through a simple, organized method of discovery through the Shop experience. The number of NOOK Apps will continually expand as new applications are added to the growing collection. The NOOK Developer program continues to experience strong momentum with hundreds of developer requests to qualify for application submission in the three weeks since Barnes & Noble opened its submission process for qualified registrants and introduced a new suite of tools and services to accelerate application delivery and distribution.


Developers are invited to join and qualify to submit their applications by visiting www.nookdeveloper.com. Unlike other developer programs, there is no program fee for developers to participate in NOOK Developer. Developers who qualify will be able to submit paid and free apps and will receive 70 percent of any paid app purchased by Barnes & Noble customers. Developers also have the option to offer free trials to NOOK Color users.


Quotes from NOOK App Content Providers and Developers


“With the Goodreads app for NOOK Color, readers can connect with other readers, discuss what they’re reading, and interact with favorite authors,” said Otis Chandler, founder of Goodreads.


“I’ve always been a fan of Goodreads, and how you can browse your friends’ bookshelves. It’s exciting to watch NOOK Color grow from a great place to read into this new idea, which is almost like social reading. My fans can see I’m reading everything from Laura Hillenbrand’s Unbroken to those Alex Rider kids’ books – I like a wide range,” said bestselling author, James Patterson.

Rovio: Angry Birds

“Being able to promote the Angry Birds franchise across multiple channels – on NOOK Color, on BN.com and in hundreds of Barnes & Noble retail locations – is unique and extremely appealing,” said Peter Vesterbacka, Mighty Eagle, of Rovio.


Condé Nast: Epicurious’ Recipes & Shopping List: On the Go and In the Kitchen

“NOOK Color offers a great, portable, new way for people to find, save and create shopping lists from Epicurious’ award-winning database of over 30,000 professionally created and tested recipes. It is the ultimate interactive cookbook that cooking enthusiasts can take from the couch to the kitchen and even the store,” said Tanya Steel Editor-In-Chief of Epicurious.  

Wordnik: NOOK WordOfTheDay

“The Barnes & Noble eReading platform inspired us to use Wordnik’s Word of the Day API to create a NOOK WordOfTheDay app specifically for readers who enjoy exploring new words,” said Erin McKean of Wordnik. “Readers and word-lovers will delight in building vocabulary – and discovering great new books.”


NAMCO: More Brain Exercise, Learn to Fly, Flight Control, Crush the Castle

“We are always looking for ways to extend the gaming experience beyond one platform to multiple platforms,” stated Carlson Choi, vice president of marketing, NAMCO BANDAI Games America. “With the success of NOOK Color and the rapid growth of the eReader market, we see a big opportunity to reach new consumers with our popular, casual games. Whether readers want to flex their mental muscle with More Brain Exercise™ or keep the skies safe in Flight Control, they can have a lot of fun when taking a break from reading.”


Concrete Software: Aces Bubble Popper, Aces Jewel Hunt, Pocket Ants

“We are thrilled to be introducing millions of Barnes & Noble customers to Aces Bubble Popper, our newest casual game, exclusively for NOOK Color,” said Keith Pichelman, co-Founder & CEO, Concrete Software. “We are also bringing our popular casual games – Aces Jewel Hunt and Pocket Ants – to NOOK Color, taking full advantage of the high-quality color touchscreen.”



“With my6sense for NOOK Color, customers can read and engage with the best and most interesting updates from social networks, news feeds and blogs all in one place, in one intelligent app,” said Barak Hachamov, CEO of my6sense.


Loud Crow Interactive Inc.: The Going to Bed Book, PopOut! The Tale of Peter Rabbit

“The burgeoning eReader and eBook markets have created a wonderful opportunity for us to partner with Barnes & Noble to offer popular children’s titles on the NOOK Color as interactive, immersive storybook apps that will entertain, educate, and inspire,” said Calvin Wang, Founder and President of Loud Crow Interactive. “We believe parents and children will be delighted by the interactivity, including touch and gesture-based animations, audio, and narration.”


The National Geographic Society: GeoBee Challenge

“Through our relationship with Barnes & Noble and the development of the GeoBee Challenge application for NOOK Color, we hope to foster a curiosity for knowledge and exploration,” said Drew Onufer, vice president, Interactive and Digital Products at National Geographic. “NOOK Color owners can test their geographic smarts in this fun and educational application.”


Chronicle Books: Art of the Slow Cooker, Cheese Plate, Animal Show

“Parents will appreciate the fun and whimsical Animal Show, launching first on NOOK Color on Android. The application includes more than 30 favorite animals with over 60 audio clips and four games to help children develop memory, counting, and spelling skills as they play and explore. Food-lovers will delight in taking their NOOK Color from the couch to the kitchen with Art of the Slow Cooker and Cheese Plate-beautiful applications featuring delicious recipes, expert pairings, and helpful shopping lists,” said Jack Jensen, President of Chronicle Books.


Gameloft: Uno

“As a leading publisher of digital and social games, we’re excited to be extending our presence to Barnes & Noble’s eReading platform, starting with the wildly popular card game, Uno.  Barnes & Noble offers an attractive community of players and we’ve optimized the Uno experience for NOOK Color. Users will enjoy the crisp, high-resolution graphics and multiplayer mode where you can play against friends and family,” said Baudouin Corman, Vice President Publishing Americas of Gameloft.


HTC Flyer pre-order at Bestbuy on Monday and more News

The HTC Flyer tablet is getting closer to us. Those really impatient for the 7 inch tablet can start queuing up in front of Best Buy stores from Monday the 25th of this month to pre-order their Flyers. It would have started from today itself but Best Buy has postponed it to the next day, that is on Monday. However, nor HTC or Best Buy is yet to come up with any specific time plan as to when the tablet would be seen with the users except that it would makes it debut in the US this spring.

The price mentioned is 9 and for that amount of money, what you get is a 7 inch tablet running Android Gingerbread. HTC has however said the tablet will be provided with the Honeycomb update later in the year. Behind the scenes, its a 1.5 GHz Qualcomm Snapdragon single core processor that runs the show, coupled to a 1 GB RAM. It has 32 GB of on board storage along with the usual tablet goodies such as a front and rear facing camera, ambient light sensor, digital compass and so on. However, what really makes the Flyer stand apart from the rest is it ability to accept both finger and stylus inputs.

Meanwhile, the company has also stated the tablet would be launched in India towards the end of May though the price mentioned is a rather steep INR 35,000. This works out to around 0 at current exchange rates. Interestingly, Samsung too had started out with the Galaxy Tab with an even higher price tag of INR 38,000 though has shed more than 10k since then. Maybe HTC too has similar plans. In fact, it will be necessary for the Flyer to be more affordable as it is already in a segment that already has a few player. This while more tablet options continue to pour in almost every other day.

HTC Flyer’s European debut has been planned on the 9th of May.

via androidos, via droidlife

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Kindle News Roundup: NYReview of Books Kindle Ed., More on rumored Samsung/Amazon tablet; Kindle for Android Update; Amazon Germany’s Kindlestore opens; publishing in Amazon.de Kindle Store


New York Review of Books
This excellent resource is finally available in a Kindle edition.  The New York Review of Books reviews "...the most engrossing new books and the ideas that illuminate them."  There's a 14-day free trial and you can unsubscribe during that time.

Kindle for Android
The Kindle for Android app has been updated to tailor it for tablet-computers, with enhancements that take advantage of the larger screen. New features include
  . the Ability to pause, resume download at any time
  . enhanced word look-up capability (for Android-based phones and tablets)
    with built-in dictionary with over 250,000 entries and definitions.

Amazon.de Launches German Kindle Store
Amazon's press release says that the Amazon.de Kindle Shop will have the Largest Selection of Any E-Bookstore in Germany.
  It launches with "650,000 titles, 71 of 100 Spiegel bestsellers, and over 25,000 German-language titles with thousands of German classics downloadable for free only on Kindle.  Top German and international newspapers and magazines are also available for single purchase or subscription including Frankfurter Allgemeine Zeitung, Handelsblatt and Die Zeit."

 Also, Amazon announced yesterday that authors and publishers worldwide are now able to make their books available in the Amazon.de Kindle Books store in Germany, using the (kdp.amazon.de) Kindle Direct Publishing (KDP) service.

  "German-language authors and publishers can utilize the new German KDP website to make their books available in Germany, Austria, the U.K., U.S. and over 100 countries worldwide. The popular KDP 70% royalty option, which allows authors and publishers worldwide to make more money on books sold to Kindle customers in the U.S., U.K. and Canada, is now also available for books sold in Germany and Austria. Additionally, publishers can now receive their payment in either Euros, British pounds or U.S. dollars. For more information and program terms, please visit kdp.amazon.de."

MORE on that Rumored Kindle Tablet via Samsung
Peter Rojas, who wrote the article this week about the probability of a Samsung-built Amazon tablet, was the co-founder and former Editor of Engadget and is now co-founder of gdgt.com.  He has very good connections in the industry and, while there's always the small chance he can receive bad information, his sources are probably more solid than the usual.

Also, on November 5, 2010, I wrote a blog article about the rumor of an Amazon Android tablet being quite strong because Computerworld's Steven J. Vaughan-Nichols, aka cybercinic, had quietly included in a column the following:

' Sources at Amazon tell me that the company will indeed produce a mass-market Android tablet.  I can't tell you its size, pricing, when it's expected to ship, or anything else of substance.  The one thing I do know is that, like the Kindle, it will run Linux with a Java-based interface.  In short, this new tablet Kindle, let's call it "KinTablet," will run Android. '

 Some have said that Amazon would not want to upset its OEM partners by releasing a 'competing tablet' but Kendrick feels it would not be so much a tablet built to compete but "would be intended to extend the company’s retail operation into the next logical space."

  To speculation or hopes that this would be a particularly mighty tablet, ZDNet's James Kendrick writes, "Amazon’s intent would not be to produce a state-of-the-art mobile device" but would instead "be designed to have the Amazon retail system completely ingrained into a decent, economical tablet.  Amazon's own Android Apps store would probably be 'curated' (as Apple's is and B&N plans to be, for Non-rooted NookColors), but in effect, competing with Google's Android market, which is 'open' but also leaves non-computer-intense customers to their own security measures and is disorganized and confusing to many.

  In another article, about the Kindle with special offers and straight-out, large ads on its screensleepers and on the bottom area of the Home screen of book titles, Kendrick writes:

' If only 1 percent of ... Android activations resulted in a Kindle customer, that is over a million new customers every year for Amazon content.  That’s a conservative number, but the size of the Android market is huge.  Most Kindle app users probably buy multiple ebooks from Amazon...it’s no surprise that Amazon is selling so many ebooks..."

"So this ad-supported Kindle reader will probably get more devices in the hands of new customers, but that’s not the real story.  I wonder if this is Amazon’s first baby steps into developing its own ad network for its future mobile devices that it is probably working on.  I firmly believe Amazon is about to disrupt the mobile space by entering into the mobile space with a tablet device, and take Apple on directly.  An ad network would be another piece of the ecosystem to go head-to-head with Cupertino. '

I wondered the other day if Apple's sudden lawsuit against Samsung (a supplier for Apple), for look & feel concerns, might be explained by this rumored tablet partnership with Amazon.  I wasn't the only one wondering out loud.

Kindle 3's   (UK: Kindle 3's),   K3 Special, 4   DX Graphite

Check often: Temporarily-free late-listed non-classics or recently published ones
  Guide to finding Free Kindle books and Sources.  Top 100 free bestsellers.
UK-Only: recently published non-classics, bestsellers, or £5 Max ones
    Also, UK customers should see the UK store's Top 100 free bestsellers.

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